Train unit mangers as
sales leaders.

We provide skills training and sales management tools to lead your organization’s sales efforts and to train unit mangers as sales leaders.

Leading and managing a sales culture is never-ending and requires the usual managerial skills and more. Selling can be lonely and discouraging. Effective sales managers bring a sense of urgency to selling and ongoing coaching and motivation to the sales staff. They understand the unique human element of managing both full and part-time sales people. (Few organizations have the luxury of sales people who have no other responsibilities.) Pohl Consulting and Training, Inc. has the track-record you need to provide the skills training and sales management tools to lead your organization’s sales efforts and to train unit mangers as sales leaders.

Leading and managing a sales culture is never-ending and requires the usual managerial skills and more.  Selling can be lonely and discouraging.  Effective sales managers bring a sense of urgency to selling and ongoing coaching and motivation to the sales staff.  They understand the unique human element of managing both full and part-time sales people. (Few organizations have the luxury of sales people who have no other responsibilities.)  Pohl Consulting and Training, Inc. has the track-record you need to provide the skills training and sales management tools to lead your organization’s sales efforts and to train unit mangers as sales leaders.

The true evidence of a sales culture is a market-driven focus and orientation woven throughout the fabric of an organization.  In all but a few financial institutions, this environment is being developed; but, it also must be managed on a continuing basis.  Management of the selling function starts with:

• Planning in concert with the mission of the overall business area in regard to revenue generation and profitability.
• Sales goals–realistically established and clearly understood.
• An all encompassing calling program designed and executed to achieve sales goals.
• Selection and training of the right people.
• Management information tools developed to evaluate individual qualitative and quantitative performance.
• Quantitative reporting so that the sales manager can evaluate the effectiveness of individuals in prospecting, closing and developing lead sources.
• Qualitative evaluation via effective call reports for each contact.
• One-on-one sales coaching— addresses overall results, problems encountered, strategies and techniques to increase sales effectiveness.
• Sales meetings to keep the focus on sales, reinforcement of sales techniques, success stories, and/or introduction of new products or services.

Pohl Consulting and Training, Inc. can bring you the skills to effectively manage your full or part-time sales force and train your staff in the disciplines necessary to become onsite sales managers.